Alongside with her LP How I am Feeling Now residing to debut on Can even 15, Charli XCX has been onerous at work all over quarantine. However it absolutely appears she’s making time to search out the enjoyable in isolation, too, because the vivid song video for her most modern single, “Claws,” reveals.
The visuals had been directed as a collaboration, in appropriate Charli fashion, between the pop star and photographer Charlotte Rutherford. In it, Charli bounces and sways earlier than a inexperienced veil, giving viewers a leisurely-the-scenes on the making of the video itself.
However rapidly, the background morphs correct into a slideshow of virtual, Lisa Frank-esque imagery that swirls by, with Charli front and heart. In one scene, a chrome snake slithers from an launch mouth; in one other, two fingers embellished with sizzling purple, stiletto nails hang an orange sphere, fancy a form of Jeff Koons sculpture for the web age. At one level, she even leaves her home to head for a scooter scuttle down an empty freeway, though digitized butterflies mute crowd the air.
The robotic elevate out of the visuals complements Charli’s plastic-pop sound. As metallic blips and snapping samples echo over an synthetic electronic composition, she signs fancy an adroid with a tool malfunction, repeating on the chorus: “I fancy, I fancy, I fancy, I fancy, I fancy the whole lot about you.”
“Claws” follows the free up of “Forever,” which dropped earlier this month and can furthermore characteristic on How I am Feeling Now. Charli detailed the album in a “self quarantine diary” entry that she shared with followers in March.